Van Activation

Van Activation

Overview:

Van activation is a cost effective and impactful ground market strategy designed to give brands a way to reach their target audience at different locations. At Fortune BTL Advertising we design and undertake custom built van activation campaigns that improve brand awareness and product promotion and create meaningful engagement with consumers in urban and rural areas.

Key Points Offered:

  • Multiple vehicle types available (i.e. Tata Ace, Ashok Leyland Dost & Tata 407) depending on the campaign requirements.
  • Custom-built vehicle and branding design to create maximum visual impact and brand recall.
  • Route planning strategies based on demographics, objectives of the campaign, and geographic location which are carefully mapped out.
  • Interactive engagement with customers through consumer engagement methods (games, demonstrations, etc.)